Roastify: The On-Demand provider of Roasted Coffees to Good Brew

In the world of coffee reselling, where freshness and quality can make or break a brand, Roastify stands out. A provider of fulfillment-on-demand roasted coffees, this innovative company enables resellers like Good Brew to offer premium, custom-branded beans without the hassle of inventory management.

But what’s the story behind Roastify, and why are their coffees worth raving about? Let’s us share their history, commitment to quality, and what their customers have to say.

A Brief History: Pioneering Roast-on-Demand

Roastify emerged as a pioneer in the “roast-on-demand” coffee industry, revolutionizing how brands source and deliver coffee. While exact founding details aren’t widely publicized, the company appears to have launched around early 2023, based on their initial online presence and content like YouTube videos and blog posts from that time. Headquartered in the US, Roastify was born from the need to eliminate traditional pain points in coffee supply chains—such as overstocking, stale beans, and high minimum orders.

Their model is simple: roast only what’s ordered, ship fresh within days, and let brands customize everything from blends to packaging. This approach draws from the print-on-demand world (they partner with platforms like Printify for seamless integrations) but Roastify applies it to coffee, offering dropshipping, private labeling, and white-label solutions.

By focusing on efficiency and customization, Roastify is a reliable provider for entrepreneurs building coffee lines, from cafes to online stores. They boast a diverse catalog including whole beans, pods, and even instant coffee—claimed to be a unique high-margin offering in the dropshipping space.

(Written largely by Grok under the supervision and editorial correction of Lonnie.)

Uncompromising Quality and Ethical Sourcing

At the heart of Roastify’s appeal is their dedication to specialty-grade coffee. Every bean meets rigorous standards, ensuring flavors that pop with freshness. They source green coffee from premium regions worldwide, including South America (like Colombia and Brazil), Central America (Guatemala and Mexico), Africa, and Asia. Working directly with importers and carefully selected suppliers, Roastify prioritizes ethical practices and quality over certifications alone—though they emphasize sustainable sourcing in their operations.

The magic happens in-house: expert roast masters tailor profiles for each blend, from light roasts with floral notes to dark ones bursting with chocolatey richness. With 13 offerings—4 single origins, 1 decaf, and 8 blends—they cover a wide palette for diverse tastes. Quality control is meticulous, checking beans for size, color, density, and evenness throughout roasting. Post-roast, airtight packaging preserves that just-roasted aroma, with most orders fulfilling in about 2 business days.

As a reseller, Good Brew appreciates how this on-demand system means you get beans at peak flavor, never sitting on shelves.

What Customers Are Saying

Don’t just take our word for it—Roastify earned a solid 4.5/5 rating on Trustpilot from 24 reviews, with users praising everything from taste to service.

Here are a few highlights:

“Amazing company, wonderful top quality products and the support staff is second to none. We love having their coffee in our store…” (Recent review, emphasizing quality and quick error resolution.)

“Great coffee and great customer service! I needed a package to arrive faster… and Doug was able to expedite my shipping free of charge.” (October 2025, noting excellent taste and event-ready delivery.)

“High quality coffee and printing, on-time orders… appreciative of the team’s work.” (September 2025, focusing on consistent quality.)

“Coffee tastes fresh and enjoyable (not cheap like other options), high quality worth the wait…” (July 2025, highlighting superior flavor over competitors.)

One avid coffee drinker shared: “Your coffee is amazing quality. It is absolutely one of the best coffee beans I’ve ever had.” (Testimonial from their site.)

Their reviews consistently spotlight the fresh, premium taste and responsive team, making Roastify a reliable partner for quality-conscious resellers.

In summary, Roastify’s short history as a roast-on-demand innovator, combined with their specialty sourcing and glowing feedback, makes them an excellent choice for ethically minded coffee lovers.

For more information about Roastify, visit them at Roastify.app and read their article on their Sourcing practices. https://www.roastify.app/how-we-source